Put the Marketing SPARK back in your electrical business
Marketing plans for electricians
for just $5,800
Increase leads and sales for your electrical business with a practical, tailored marketing plan.
We will work with you to build an extensive range of marketing opportunities that provide the framework for growing your leads, conversions and customer engagement.
You’ll be working with a Brisbane based team of experts that understand the Australian electrical trades industry and can customise solutions to suit your business.
Let’s take the guesswork out of your marketing activities with a comprehensive marketing audit and plan that will show you how to specifically invest your time and money to increase leads and convert sales for your business.
Why You Need a Marketing Plan
A marketing plan is an invaluable tool for electrical businesses looking to grow their operations. Here are some of the reasons why:
You will have a clear direction for where you want to take your electrical business and the path/s that will lead you there.
You will have the RIGHT marketing channels to invest in, to ensure you are maximising your marketing spend.
You will generate more leads for your business by identifying the right messaging, for the right customers, through the right channels, at the right time.
You will boost brand recognition through targeted advertising and promotions, making your electrical business stand out from the crowd.
You will Improve customer engagement through personalised communication strategies that are fit for your business and customers
You will understand where your marketing budget and resources are being wasted, so that you can fine tune your strategy and goals.
You will get independent marketing advice, so that you can see the truth of where your business is truly placed in the market
You can learn from the competition, thereby gaining a competitive advantage in your local area.
You can benchmark your marketing activities, measuring the success of your strategies and making data-driven decisions to improve your electrical business.
What’s Included?
1/2 Day Discovery Session
We will work with you one on one to go through a 255 point Marketing checklist for your business.
We leave no stone unturned as we work together to get a true and thorough snapshot of your business.
Comprehensive Audit
After we’ve taken a snapshot of your business, we’ll deep dive into your marketing activities to understand your unique selling points and how you can leverage them to grow your business. This includes a review of the following:
Website & SEO
Social Media
Lead Funnel Conversion Strategies
Market Fit and New Market Opportunities
Communications and E-mail Strategy
Advertising, inc. Electrical Industry Associations
Sponsorship
Systems, Software and Technology Integration
Brand, Messaging and UVP
Testimonials and Customer Feedback
Competitors
Marketing Action Plan
We will prepare, present and deliver an actionable marketing plan that identifies what you need to do to improve the marketing activities across your business. The plan includes:
SWOT Analysis (strengths, weaknesses, opportunities, threats)
A marketing action list for areas of improvement, including priority, workload and results
A timeframe for execution over the next 12 months
A marketing budget that aligns with your business goals and objectives
Why Choose Us?
We’re NOT your typical marketing agency (I bet you hear that all the time, right)?!😂
Our consultants take a strategic business mindset to aligning your business goals with your marketing goals. We don’t hide behind ambiguous pricing and marketing jargon – for us, it’s clear, value driven results all the way.
We take a complete, integrated approach to analysing your electrical business and marketing activities to determine what works best for you. And because we understand your marketing resources as a small business can be limited, we provide advice which (in most cases) you can action yourself.